Co-Founder and Director
Kristian has over 10 years of experience within online marketing, web analytics and project management. A large part of his experience has been accumulated from managing various online marketing projects in Nykredit, one of the largest banks in Denmark.
Kristian has accumulated over 10 years of experience working on digital media marketing. What began as a student assistant job at Nykredit, one of Denmark’s largest banks, turned into a 10 years affair and ending with Kristian managing Nykredits online marketing activities along with Kamran. As a testament to his quality work, Nykredit has contracted Marketing Lion, to be an external consultancy to the department after he left Nykredit. His experience in Nykredit not only taught him many useful tools in digital marketing but it also enriches him in understanding the different parts of the value chain within the field.
Even though Kristian’s expertise ranges from PPC, Web Analytics, SEO, Omniture, and Social Media Marketing, to name a few, his primary focus is on the former two. Building on his experience running a department, his strength is on managing the various aspects of digital marketing and how to maximize the combinations of online tools. He also deeply focuses on the quality delivery of quantitative and understandable data to the existing client through consistent tailored reporting.
His approach to search engine marketing is analytical, detailed, and dynamic. He understands that each firm and its competitive landscape are different and changing, therefore, there is never a ‘one shoe fits all’ solution to his works. With this understanding and his client-focused approach, he can best analyze the client’s current conditions and maintain the flexibility to changes while keeping the clients informed of the adjustments in goals and expectations.
As firm believers of continuous improvement, both Kristian and Kamran continue to update themselves. Currently, they are engaged in a 2½ years master program in Digital Marketing Communications at Manchester University and e-Consultancy.
For more detailed description, please see Kristian’s LinkedIn Profile (Be advice that you have to have a LinkedIn profile to see all the details)
